Monthly Archives

June 2011

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Event, Food

Learning with Taste: Global Academy’s New Flagship Branch

“No, it’s not a showroom.“ Global Academy’s Brand Manager, Anna Bautista‐Ledesma, is often caught saying. And is quick to add that, “But we are proud to show it off.” Global Academy’s new Pasig campus can easily pass for an editorial spread. But don’t let this 550 square meter property, boasting of Modern Asian interior design, fool you. Inside is what counts, as this campus is for the hardcore. Serious culinary students will have as their playground, two kitchen labs, two 23‐seater theater demo rooms, and a library. Continue Reading

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Fashion, Lifestyle

The Power of Social Networking

More and more companies are incorporating social networking sites into their marketing plan. We at Leung De Leon Marketing always say that using the Internet as a platform for advertising would result in minimum spending and maximum output. We are not saying that companies should not include TV, print and radio in their marketing plans, a good combination of quad media (print, TV, radio, Internet) will go a long way in terms of communicating to the target market. The secret for a marketing campaign to go viral right away is social networking. Facebook has more than 500 million active users!
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